How can we promote a brand on social media? Especially using Google Plus

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1. Create a page in Google Plus
2. Fill the compete profile – About page, Cover photo, Profile Pic ..etc
     a. Try to write a good introduction and make sure that you used good set 
         of keywords (SEO TIP)
     b. Contact info is a must
     c. Links to the website and other channels as well.
3. Search for your competitors pages or pages similar to you. Analyse them. 
4. Search for your industry influencers. Add them or follow them. It is a way to 
    let them know that you are present in google plus. If required say hello.
5. Important and useful point is google plus pages can participate in google plus 
    communities. 
6. Search and join relevant communities of your industry and be active.
7. Google plus page can even start a community. Having a community of your 
    own and making sure valuable conversations to happen can be a good reason
    to improve your visibility across your industry and brand value.
8. Make sure to do atleast one post a day.
9. They say, Pictures speaks 1000 words. I say picture with a caption or a note 
    speak exactly what you want that picture to speak. 
10. Associate your other social networks accounts with google plus in links 
    section in profile page. 
11. Go to settings page and customise the tabs you would like to have in your 
      profile.
12. Google plus had a benefit, you can customise to whom you are sharing a 
     post. 
13. Another important feature, hashtags. We already know a lot about hashtags. 
     Google plus has another perk with hashtags. It automatically adds few more 
     hashtags which it feels related to the post and the author of the post can 
     always edit them. It is called ‘Related hashtags’.
14. Similar to Twitter it also has trending hashtags. 
15. Don’t forget to promote your google plus page through other social 
      sites like twitter and facebook.
16. Update Google plus cover photos regularly.
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How much do top Brand Companies Make per second.

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WHILE YOU WERE READING THIS, SAMSUNG MADE $20,000

LOGO DESIGN: USING THE PSYCHOLOGY OF COLOUR

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LOGO DESIGN: USING THE PSYCHOLOGY OF COLOUR

Unless you live under a rock, you probably know that colours have meanings and evoke certain emotions. It makes sense, right? Though it seems to be common sense, let’s take a moment to review what your colour choices are actually saying. When it comes to branding and logo design, colour psychology is essential. What do you want people to feel when they see your design? According to Media Novak, here are some basic color associations:

Red evokes aggressiveness, passion, strength and vitality
Pink evokes femininity, innocence, softness and health.
Orange evokes fun, cheeriness and warm exuberance.
Yellow evokes positivity, sunshine and cowardice.
Green evokes tranquility, health and freshness.
Blue evokes authority, dignity, security and faithfulness.
Purple evokes sophistication, spirituality, costliness, royalty and mystery.
Brown evokes utility, earthiness, woodsy-ness and subtle richness.
Gray evokes somberness, authority, practicality and a corporate mentality.
Black evokes seriousness, distinctiveness, boldness and being classic.